Samsung has announced an exclusive agreement with David Beckham to be its global brand ambassador for the London 2012 Olympic Games. Beckham will play a key part in raising awareness of Samsung’s sponsorship of London 2012 as a Worldwide Olympic Partner.
In the picture above David Beckham shakes hands on the deal with David Song, managing director, UK and lreland, Samsung Electronics (on the left) and Gyehyun Kwon, vice president and head of Worldwide Sports Marketing, Samsung Electronics (on the right).