Britannia Living has announced that it has re-joined the Kitchen Bathroom and Bedroom Specialists Association (KBSA).
Britannia Living is a returning member of the KBSA and brings two other new brands into membership, BEST and Bertazzoni.
Chris Honer, Britannia sales director says: “KBSA retail members are ideal partners for our brands as they have a strong customer service ethos and a robust set of financials.
“Our partnership with the KBSA also provides a fantastic vehicle for networking within the kitchen industry and offers its corporate members excellent opportunities to talk to the membership and the consumer.
“Consumer awareness of the KBSA is growing and we are confident that its endorsement will enhance our overall brand appeal.”
KBSA CEO Graham Ball said of its newest member: “The KBSA membership boasts a strong network of independent retailers who have to meet stringent criteria to join. These retailers are typically trading within the middle to upper end of the market and are selling into the demographic of the Britannia Living consumer.
“It is always a pleasure to welcome new members, and we look forward to welcoming Britannia Living at the KBSA AGM, national meeting and networking dinner next month.”
