Alphason Designs has entered into partnership with former retra president Malcolm Marshall to deliver retail training courses at various locations across the country.
Chris Emerson, Alphason chief operating officer, comments: “Feedback at the shows was that the new product was excellent, however retailers told us that there was a distinct lack of training and support from manufacturers.
The first series of training courses will be aimed at improving general selling skills plus the art of attachment selling. They will run for a couple of hours in the evenings to ensure that staff are not away from the sales floor longer than absolutely necessary.
In addition to sales training modules Alphason will also offer courses on Visual Merchandising and Window Displays. These will be run by industry experts and geared to developing important practical skills focussed on the shop environment.
Visual Merchandising – 9.30 a.m. – 4.30 p.m.
Bishops Stortford – 12th August, 17th September
Hindley Green – 19th August, 24th September
Sales Training 5.30 p.m. – 9.00 p.m.
Hindley Green – 26th August
Bishops Stortford – 2nd September
The Guildford Hotel, Guildford – 3rd September
Birmingham Central East Premier Inn – 9th September
Fulford Golf Club, York – 10th September
Dunblane New Golf Club, Dunblane – 11th September
Bristol & Clifton Golf Club, Bristol – 23rd September
Cardiff North Premier Inn – 25th September