We sure have ridden the High Definition wave in 2007, with an array of exciting new products and technologies that have captured the imagination of consumers. BRAVIA LCD TV’s continue to lead the market in bringing stunning High Definition to life in the living room.
Sony now offers High Definition on a range of its products for consumers to truly enjoy the benefits of clearer, sharper images. These products include Blu-ray players, Digital Still Cameras, Handycam, Digital SLR camera, VAIO Notebooks and Desktop PCs.
To support these great product developments, Sony are running a number of exciting campaigns during the busy peak period that include significant advertising on television and packages for the retailer to communicate the messages in-store. Campaigns such as a third BRAVIA campaign ‘Play-doh’, ‘Music Pieces’ for WALKMAN and ‘POSE’ for Digital Imaging will help to keep the Sony brand at the forefront of consumers minds as we start another year. Thanks to all for your support throughout 2007.
Sony UK Limited
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