Sony warns against creating two-tier TV society

In Industry News On

IN an open letter to Culture Secretary Tessa Jowell, Sony’s managing director, Steve Dowdle, warned that the Government plans with regard to the provision of HD television services will create a two tier TV society, in which the well-off will have HD technology and the rest will be forced to watch an inferior quality service.
MPs are backing the media regulator Ofcom which plans to auction off the digital airwave space, which will become available when the analogue signals are switched off, to the highest bidder. This situation will benefit mobile phone companies and pay-for TV broadcasters with big budgets, which will be able to outbid the terrestrial broadcasters.

“When considering the future of the DTT platform and Ofcom’s Digital Dividend Review, I am certain that we are currently heading for a disastrous outcome that will deprive the majority of the UK public of HD for at least a generation if not more,” wrote Steve Dowdle.

He also added: “Countries around the world are now leaping ahead of the UK, reserving HD for public service broadcasters – in response to consumer demand.” An example of this is the French culture ministry which has reserved capacity for a third HD channel on DTT, which will go to public service broadcaster France Télévisions.

Dowdle called on Tessa Jowell to take immediate action: “I urge you to take it upon yourself not to allow the DTT platform in the UK to begin its inevitable demise that will happen if HD is not allowed to flourish on Freeview. You will create a two tier TV society for the first time in our broadcasting history.”

You may also read!

ProCook partners with FoodCycle

ProCook has entered a new partnership with FoodCycle, a UK charity dedicated to alleviating food poverty, loneliness and food

Read More...

Electrolux Group wins Red Dot: Best of the Best for product design

Electrolux Group has picked up five Red Dot design awards this year for outstanding product design. The SaphirMatt, a

Read More...

BIRA launches ‘High Street Matters’ podcast for independent retailers

BIRA is giving independent businesses across the UK a powerful new resource with the launch of its "High Street

Read More...

Mobile Sliding Menu

©2021 Innovative Electrical Retailing. Datateam Business Media Limited. All rights reserved.
Registered in England No: 1771113. VAT No: 834 8567 90.
Registered Office: 15a London Road, Maidstone, Kent ME16 8LY