by Stuart Hopwood | Sep 2, 2026 | Features, Industry Events, Industry News, Product News, Uncategorized
IER is in attendance at Berlin, 02 September 2026 – IFA Berlin, the world’s largest event for Consumer Electronics, Home Appliances and Future Tech, kicks off today with IFA Media Days. Even before the official opening of the trade show, accredited journalists gain...
by Stuart Hopwood | Aug 17, 2026 | Industry News, Features, Product News
Beko, the UK’s number one best-selling large home appliance brand, returns with its Reliability campaign for a third consecutive year, marking its biggest campaign to date. The activity underlines Beko’s continued investment in brand building, reinforcing its leading...
by Stuart Hopwood | Jul 15, 2026 | Sales Training, Industry Events, Industry News, Product News
Privileged to a preview, with a select few, prior to its extended three days Expo, IER attended AWE’s Show Apartment, newly upgraded with amazing new AV products. On entering, there was an immediate WOW factor to congratulate AWE becoming Europe’s first Sony...
by Stuart Hopwood | Dec 31, 2025 | Features, Industry News, Product News, Uncategorized, Who's Who
We look foward to catching up with you in 2026. In the meantime, from the IER Team, we wish you the very best, in Health, Happiness and Success.
by Stuart Hopwood | Nov 27, 2025 | Features, Industry News, Product News
As a leading manufacturer of air treatment products, EcoAir is still raising funds for the Royal National Lifeboat Institution (RNLI), the charity that saves lives at sea. Using sales-based fundraising to support the coastal charity, EcoAir is delighted to continue...
by Stuart Hopwood | Jul 28, 2025 | Features, Industry News, Sales Training
T21 Training has partnered with the IER Award Winning training team at Sony UK to deliver Sony’s brand new ‘Winning Formula’ sales training program, a forward-thinking initiative designed to elevate sales retail performance and provide exceptional customer experiences...
