Cata has announced the appointment of Julie Manning as Area Sales Manager for the North of England and Scotland. Julie has an impressive 35 years of experience within the industry, along with a proven track record of building lasting partnerships and delivering outstanding customer support.
With over 20 years’ experience as an Area Sales Manager and the last 15 years specialising in kitchen appliances, Julie has developed an exceptional understanding of the market and a genuine passion for the products and customers she represents.
Throughout her career, Julie has worked closely with independent kitchen and electrical retailers, as well as national retail partners, earning a reputation for her collaborative approach, reliability, and commitment to adding value at every level. Her focus on understanding her customers’ needs and helping them achieve success aligns perfectly with Apelson/Cata’s values.
Outside of her professional achievements, Julie is known for her warm personality and down-to-earth outlook. Away from work, she enjoys walking her dog, Doug, spending time with family, and cooking — particularly a classic Sunday roast shared with her partner John, along with her daughter Abigail and her daughter’s fiancé.
When asked what drew her to Apelson/Cata, Julie said:
“Cata has an exciting time ahead as it develops further into kitchen retail. I was drawn to the company’s strong service-based, customer-focused approach — something that I feel is often missing in the industry.”
Julie’s appointment comes at an exciting time for Apelson/Cata, as the company continues to expand its presence and strengthen relationships within the kitchen and electrical retail sectors. Her wealth of experience, regional expertise, and ‘customer-first’ mindset will be invaluable as the business continues to grow across the UK.
CATA commented, “We’re thrilled to welcome Julie to the team and look forward to the positive impact she will bring to both our customers and colleagues across the North of England and Scotland.”

